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Powering the Next Generation of Programmatic Advertising.

One exchange. Connected supply and demand. Smarter programmatic transactions.

DGEX brings publishers, SSPs, DSPs and advertisers together through a unified advertising exchange designed to simplify inventory access, enable programmatic transactions and unlock monetisation opportunities at scale.

  • Connected Supply & Demand
  • Programmatic Infrastructure
  • Multi-Format Advertising

Why DGEX

Built to Connect the Entire Advertising Ecosystem.

Supply on one side, demand on the other, and a single exchange layer in between that keeps every connection structured, eligible and visible.

01

Unified Supply Access

Connect direct publisher inventory and eligible supply partners through one exchange.

02

Connected Demand

Create access pathways for SSPs, DSPs, agencies and programmatic buyers.

03

Intelligent Auction Workflows

Support structured auction, routing and eligibility workflows for programmatic transactions.

04

Transparent Operations

Build visibility across inventory, demand connectivity and advertising performance.

How DGEX Works

From Inventory to Impression. One Connected Ecosystem.

  1. STEP 01

    Supply Integration

    Publishers and supply partners connect their eligible advertising inventory.

  2. STEP 02

    Inventory Evaluation

    Inventory is evaluated based on placement, format, quality and applicable eligibility requirements.

  3. STEP 03

    Exchange Processing

    DGEX facilitates the configured programmatic transaction and demand-routing workflow.

  4. STEP 04

    Demand Competition

    Connected demand sources evaluate eligible opportunities and participate in bidding where supported.

  5. STEP 05

    Ad Delivery

    Winning eligible advertising responses proceed to the relevant delivery environment.

  6. STEP 06

    Reporting & Optimisation

    Transaction and performance signals help partners understand delivery and monetisation.

For Publishers

Turn Your Inventory Into Opportunity.

Unlock monetisation opportunities by connecting your website and app inventory with a broader ecosystem of programmatic demand.

  • Access to connected demand pathways.
  • Website, mobile app and CTV inventory support.
  • Multiple advertising formats.
  • Flexible supply integration.
  • IVT-checked traffic with quality and eligibility controls.
  • Performance and monetisation visibility.

For Advertisers & Demand Partners

Access Inventory. Connect Demand. Scale Advertising.

DGEX helps advertisers, agencies and demand partners connect with eligible digital advertising inventory through a unified programmatic ecosystem.

  • Access to connected publisher supply.
  • Website, in-app and CTV advertising opportunities.
  • Programmatic demand connectivity.
  • Multiple creative formats.
  • Structured inventory and placement information.
  • Transparent transaction workflows.

Technology

Programmatic Infrastructure Designed for Connectivity.

The building blocks behind every connection on the exchange, described as platform capabilities.

Protocol

OpenRTB Connectivity

Support programmatic communication workflows using industry-standard OpenRTB protocols where integrated.

Auction

Real-Time Bidding

Enable auction-based buying and selling workflows for supported inventory and demand connections.

Supply

Supply Integration

Support publisher, app and intermediary inventory onboarding.

Demand

Demand Connectivity

Enable integration pathways for SSPs, DSPs and programmatic demand partners.

Quality

Inventory Quality

Traffic is IVT (invalid traffic) checked, with eligibility and placement evaluation workflows.

Insight

Reporting & Analytics

Present delivery, transaction and performance insights through structured reporting.

Ad Formats

One Exchange. Multiple Advertising Experiences.

Display Advertising

Standard banner placements across eligible web and app inventory.

Native Advertising

Ads that match the look and flow of the surrounding content.

In-App Advertising

Placements inside mobile applications, from banners to interstitials.

Video Advertising

Instream and outstream video opportunities where supported.

Rich Media

Interactive, expandable creatives that invite engagement.

HTML5 Advertising

Animated, responsive creatives built on open web standards.

CTV Advertising

Video ads on connected TVs, streaming devices and OTT apps.

Global Connectivity

Connecting Advertising Opportunities Across Markets.

DGEX is built around a connected programmatic ecosystem that brings supply partners and demand sources together across digital advertising environments.

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Partnerships

Let's Build a Stronger Advertising Ecosystem.

Whether you represent publisher inventory, an SSP, a DSP, an advertising agency or an independent demand source, DGEX welcomes strategic programmatic partnerships.

Contact

Let's Connect.

Tell us about your business and how you would like to work with DGEX.