Display Advertising
Standard banner placements across eligible web and app inventory.
Why DGEX
Supply on one side, demand on the other, and a single exchange layer in between that keeps every connection structured, eligible and visible.
Connect direct publisher inventory and eligible supply partners through one exchange.
Create access pathways for SSPs, DSPs, agencies and programmatic buyers.
Support structured auction, routing and eligibility workflows for programmatic transactions.
Build visibility across inventory, demand connectivity and advertising performance.
How DGEX Works
Publishers and supply partners connect their eligible advertising inventory.
Inventory is evaluated based on placement, format, quality and applicable eligibility requirements.
DGEX facilitates the configured programmatic transaction and demand-routing workflow.
Connected demand sources evaluate eligible opportunities and participate in bidding where supported.
Winning eligible advertising responses proceed to the relevant delivery environment.
Transaction and performance signals help partners understand delivery and monetisation.
For Publishers
Unlock monetisation opportunities by connecting your website and app inventory with a broader ecosystem of programmatic demand.
For Advertisers & Demand Partners
DGEX helps advertisers, agencies and demand partners connect with eligible digital advertising inventory through a unified programmatic ecosystem.
Technology
The building blocks behind every connection on the exchange, described as platform capabilities.
Support programmatic communication workflows using industry-standard OpenRTB protocols where integrated.
Enable auction-based buying and selling workflows for supported inventory and demand connections.
Support publisher, app and intermediary inventory onboarding.
Enable integration pathways for SSPs, DSPs and programmatic demand partners.
Traffic is IVT (invalid traffic) checked, with eligibility and placement evaluation workflows.
Present delivery, transaction and performance insights through structured reporting.
Ad Formats
Standard banner placements across eligible web and app inventory.
Ads that match the look and flow of the surrounding content.
Placements inside mobile applications, from banners to interstitials.
Instream and outstream video opportunities where supported.
Interactive, expandable creatives that invite engagement.
Animated, responsive creatives built on open web standards.
Video ads on connected TVs, streaming devices and OTT apps.
Global Connectivity
DGEX is built around a connected programmatic ecosystem that brings supply partners and demand sources together across digital advertising environments.
Abstract visualisation · not a map of operating locations
Partnerships
Whether you represent publisher inventory, an SSP, a DSP, an advertising agency or an independent demand source, DGEX welcomes strategic programmatic partnerships.
Contact
Tell us about your business and how you would like to work with DGEX.